FOR IMMEDIATE RELEASE:
Ann Arbor, Mich. – Busch’s Fresh Food Market is alerting the public that our company was attacked by a ransomware virus on or around December 9, 2019. We believe that this ransomware was only designed to lockdown our internal systems and interrupt our business, not to steal data.
Our payment system that takes credit cards and debit cards for payments, like all major retailers, is PCI compliant. What this means is that credit card and debit card data is never stored on our systems and, therefore, is not accessible to the virus. You can read more about PCI compliance and what it means at https://www.pcicomplianceguide.org/faq/.
The bottom line is that no evidence suggests that any credit card or debit card data was compromised.
As far as our internal operations are concerned, Busch’s was told by these cyber-terrorists that our systems would be locked and we would be unable to function as a business unless we paid a substantial ransom. We made the choice not to pay these cyber-terrorists for several reasons. First, even if we had paid the ransom, there was no guarantee that we would ever actually get access to our systems again. Second, if we had paid them it was more likely that they would try and extort us again. Finally, we chose not to pay because doing so would perpetuate this type of behavior and give them funds to go after other companies.
We also wanted to use this attack on us as an opportunity to share some things that can be done to help lessen the chance of a successful ransomware attack on others. The US government has some good tips at https://www.us-cert.gov/ncas/tips/ST19-001. While it is impossible to stop all attacks there are still steps that can be taken to help make it less likely that an attack will be successful.
Busch’s CEO Gary Pfeil said “though much of the new technology that helps us manage our stores was affected by the virus, we are still very much in business. We sold groceries long before the internet so when the virus impacted us we simply went back to some of the old ways of managing the business. It is a little more cumbersome for our teams but still works just fine until we rebuild our systems.”
Thankfully, our associates have rallied to this challenge and will continue to provide the quality experience that our guests expect from Michigan’s Premiere Local grocery chain. We appreciate the continued support of our guests and promise that we will be here for your shopping needs during the holiday season and beyond.
Busch’s Fresh Food Market has proudly served Southeast Michigan for more than 40 years and continues to be Michigan’s Premier Local fresh food market providing quality, value, convenience and personal service. Busch’s is Michigan’s largest family-owned independent grocery retailer with locations in Ann Arbor, Brighton, Canton, Clinton, Dexter, Farmington Hills, Livonia, Novi, Pinckney, Plymouth-Northville, Rochester Hills, Saline, South Lyon, Tecumseh and West Bloomfield. Busch’s also operates a Central Kitchen located in Clinton and a self-distributing warehouse in South Lyon.
MEDIA CONTACTS: MORT MEISNER ASSOCIATES
MORT MEISNER 248-545-2222 OR WENDY FAYNE 248-842-3889